AI receptionist for Birmingham businesses.
Your team stops taking the same few calls all day. Prime Assist handles the service request, the booking-in slot and the MOT, and writes each one into the system you already run. Built first for GP, dental and clinic reception, and ready for any Birmingham business that answers a phone.
Can I get an AI receptionist for my Birmingham business?
Yes. Businesses in Birmingham and across the West Midlands divert their existing number to Prime Assist, with nothing to install and no visit. It is configured against your request types, slots and rules, then answers, books, routes and escalates from day one. Every caller hears that it is an AI, every call leaves a full transcript, and your data stays in a UK or EU processing region, committed by contract.
Most of your volume is the same few requests.
On the operational lines that dealerships, garages, logistics firms and trades run, the same requests come round all day: service requests, booking-in slots, MOT bookings, repairs. Those are transactional calls with clear rules, the kind that suit a voice agent best.
Local accent coverage and clear handling of address and registration details matter on high-volume operational lines, where a mishearing costs a wasted visit.
STRONGEST FITS IN AND AROUND BIRMINGHAM
Healthcare in Birmingham
NHS services in Birmingham are planned and commissioned by NHS Birmingham and Solihull Integrated Care Board, which is part of the Birmingham and Solihull Integrated Care System. GP practices and primary care networks across the city work within it.
A practice line is an operational line too. If most of your calls are routine bookings, changes and cancellations, Prime Assist takes those, and urgent, clinical and safeguarding calls go to a named person on written triggers agreed with you. It tells every caller it is an AI before anything else.
For dental practices, Dentally is live. For GP practices, EMIS, SystmOne and Vision are in progress through NHS England's IM1 pairing route, and we will say plainly on your demo what works today. The clinical safety case under DCB0129 is signed off by our Clinical Safety Officer, Dr Humzah Jessa, and the ICB does not commission or endorse Prime Assist.
Set up around your busiest requests.
01
Call review
We sort a week of your real calls by request: service, booking-in, MOT, repair, and the ones that need a person.
02
Scripting
Your slots, your prices and your rules for each request type, written down and signed off by you.
03
Test calls
Test calls with registrations, addresses and local accents, until your team is happy with every answer.
04
Go live
Your number is diverted on the day you choose. Nothing to install, and nothing to send back if you stop.
Questions from Birmingham businesses.
Ask us something elseDo you have an office in Birmingham?
No. Gateway Global Ltd is registered in England and Wales, with its registered office in London, and every deployment is remote. Nothing at your Birmingham premises needs a visit: your existing number is diverted and there is no hardware.
Can it take MOT and service bookings?
Yes, where your booking system allows it. Prime Assist books, moves and cancels inside the systems you already run, and the integrations directory shows which connections are live and which are in progress.
Can it read back registrations and addresses?
Yes, if your script asks it to. It is built for UK place names, postcodes and date formats, and reading a registration or an address back before acting on it stops a mishearing becoming a wasted visit.
Which NHS body covers Birmingham?
NHS Birmingham and Solihull Integrated Care Board, part of the Birmingham and Solihull Integrated Care System. We mention it so GP practices and primary care networks know who is who; it does not commission, approve or partner with Prime Assist.
Will it pass a call to a person?
Yes, on written triggers agreed with you, not on the model's judgement in the moment. Urgent, regulated, safeguarding, distressed and out-of-remit calls go to a named person, with the transcript attached.
Can we see it working for a Birmingham business first?
There is no Birmingham customer we can name: Prime Assist is in trials, with founding practices open. What we can do is run your own call types on a 30-minute demo, or you can ring the demo line now.
Other locations
Three ways to test us. Only one of them involves talking to a human.
Buying voice AI on a slide deck is how people end up with something that fails on the first awkward caller. So we made the product itself the easiest thing to try, and put the commitment in your hands rather than ours.
Hear it for yourself, right now
Ring the line and talk to Prime Assist the way one of your callers would. Ask it to book you in, then try to catch it out. No form and no email address.
Call +44 20 3747 7785We only get in touch if you ask us to.
Put a number on your missed calls
Two questions show the calls you miss today next to the same calls with Prime Assist, where every call is answered at once. Add your own value to see what they are worth.
Run my numbersNo email needed: nothing you enter leaves your browser.
Watch it handle your calls
Bring the three calls that waste the most of your team’s day. We run them live, in your sector’s language, and tell you honestly which ones we would not take. One short form to book.
Book a demoNo card, no sales sequence, one human reply.
Do all three, in that order, and it takes a little over half an hour in total. We would rather you tested the product than read our claims about it.
- DCB0129 safety case
- UK or EU processing region
- No minimum term
Let AI answer the phone, so your team can answer the person in front of them.
Thirty minutes with your own busiest requests, and an honest view on whether this fits your business.
Free proof of concept on one call type, no cost and no obligation.
HEAR IT FIRST
Call +44 20 3747 7785 and put Prime Assist through its paces before you book anything.